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Book a Call

Book a Call

Get a system that converts
your TAM into pipeline

Get a system that converts your TAM into pipeline

We find and contact your target accounts - building an outbound engine that books meetings on autopilot.

Schedule a Free Consultation

Trusted by 100+ B2B companies

Case study

Case study

Case study

Case study

Case study

NEW WAY

Reliable full-cycle
demand engine

All you need to 2x your pipeline - fully built and managed by us.

THE OLD WAY

Guesswork targeting

Spam-like outreach

Manual everything

Agency dependency

Unpredictable pipeline

The New Playbook

Signal-based targeting

Personalized messaging

Automated GTM engine

You own everything

Consistent meetings

CASE STUDIES

Our success stories

2x

Selling Time

ABM

Launched by 1 marketer

35h

Saved per week

+$60K pipeline in 14 days

Implemented Tier 1 (Map Your TAM) with custom intent scoring for FP&A software buyers.

"Best GTM Engineering Services in Europe right now."

- Max Beauroyre

+400%

In conversion rates

Finance SaaS

FP&A Software

Read a case study ->

578 qualified leads generated

Implemented Tier 1 (Map Your TAM) outbound engine with custom intent scoring to validate B2B demand among HR leaders for employee financial wellness solutions.

"The most reliable operation partners I have worked with."

- Ade Fatukasi

£1.05M

In qualified pipeline

HRTech

FinTech

Read a case study ->

200+

Clients closed

578 leads

From cold outbound

300+ meetings

Per week consistently

2x

Conversion rate

22%

Booked-to-deal rate

6 meetings

Booked weekly

18 meetings booked within 20 days

Implemented a Tier-Based Intelligence System (Clay + HubSpot) to enrich, score, and route 50,000+ inbound leads and 4,000 existing clients, enabling predictable outbound performance for a national commercial law firm.

"We're booking meetings and those meetings are being sat."

- Evan Tilley

57%

Sat-to-deal conversion rate

Legal Services

Commercial Law

Read a case study ->

Schedule a Free Consultation

BENEFITS

Stop renting GTM.
Own it.

You own everything

All domains, data, workflows, and dashboards stay with you - it’s your infrastructure, not ours.

Built by GTM LEADERS, not marketers

Our team has carried quota - we know how to design systems that actually close deals.

Real buying intent

We track 20+ custom signals built for your market - no generic data or shared audiences.

Live in days, not months.

We start generating meetings in the first 30 days - while others are still “planning strategy.”

HOW IT WORKS

Proven 4-step process

Week 1-2

ICP validated

10,000+ accounts mapped

Tiering (T1/T2/T3) applied

Signal tracking activated

Foundation built.
You now know exactly who to target.

Week 1-2

ICP validated

10,000+ accounts mapped

Tiering (T1/T2/T3) applied

Signal tracking activated

Foundation built.
You now know exactly who to target.

Week 1-2

ICP validated

10,000+ accounts mapped

Tiering (T1/T2/T3) applied

Signal tracking activated

Foundation built.
You now know exactly who to target.

Week 3-4

Domains & inboxes warmed

Outreach workflows live

Tier 1 activated

First 3–5 meetings booked

Outbound engine goes live.

Week 3-4

Domains & inboxes warmed

Outreach workflows live

Tier 1 activated

First 3–5 meetings booked

Outbound engine goes live.

Week 3-4

Domains & inboxes warmed

Outreach workflows live

Tier 1 activated

First 3–5 meetings booked

Outbound engine goes live.

Week 5–12

All tiers running

Multi-channel plays

Messaging refined

10–15 meetings/week steady

Pipeline becomes predictable.

Week 5–12

All tiers running

Multi-channel plays

Messaging refined

10–15 meetings/week steady

Pipeline becomes predictable.

Week 5–12

All tiers running

Multi-channel plays

Messaging refined

10–15 meetings/week steady

Pipeline becomes predictable.

ONGOING

Weekly performance reviews

Attribution dashboard

Continuous refinement

System handoff

A pipeline engine you fully own.

ONGOING

Weekly performance reviews

Attribution dashboard

Continuous refinement

System handoff

A pipeline engine you fully own.

ONGOING

Weekly performance reviews

Attribution dashboard

Continuous refinement

System handoff

A pipeline engine you fully own.

PRICING

Scalable GTM systems
for every stage

Start with data, add outbound, or run the full engine end-to-end.

Find your TAM

$0.40+/lead

Best for everyone (Startups to Enterprise)

Custom intent scoring (22+ signals)

TAM mapping (10K-50K accounts)

2K-5K tiered leads/month

Live tracking dashboard

0

0

Book a Free Call

Book a Free Call

Book a Free Call

Contact your TAM

$2,500+/mo + per lead

Startups & Scale-Ups (Series A-C)

Everything in 'Find your TAM'

50+ inbox infrastructure

5K leads + 15K emails/month

800+ LinkedIn touches

CRM integration

$100K tech stack (no annual commitments)

Book a Free Call

Book a Free Call

Book a Free Call

Own your TAM

MOST POPULAR

$5,500+/mo

Scale-Ups & Enterprise (Series B+)

Everything in 'Contact your TAM'

Full GTM team

6 revenue plays running concurrently

Lead magnet creation

Unlimited experiments

90-day handoff to internal team

Book a Free Call

Book a Free Call

Book a Free Call

TESTIMONIALS

Hear it from others

We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James

We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James

We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James
We got into rooms with Nvidia, HSBC & Senior Government Officials for our Enterprise Blockchain product, TPBA overdelivered on expectations
Hassan Tariq
Evergon by Nexera
Abbas and Leo helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives.
Jon Rudoe
Nous
The Playbook Agency's deep understanding of the Web3 space and innovative outbound strategies have been instrumental in our growth. They transformed our lead generation efforts from a scattergun approach to a precision-targeted operation.
Anas Ammari
Compilot
Through TPBA’s Clay systems we were able to take our ABM approach from 0.5% account to meeting conversion to 2%, a 400% increase (plus bagging myself a promotion in the process!
Lucas Mulcahy
Abacum
From my side, yes - in terms of inbound, the cheat-sheet content, I’m a big fan. The enrichment is strong, the ranking is working well… We’re booking meetings, and those meetings are being sat. So honestly, what more can I ask for at this point?
Evan Tilley
Harper James

FAQ

Everything you need to know

FAQ

Everything you need to know

FAQ

Everything you need to know

CONTACT

Ready to boost your outreach?

+44

abbas@theplaybookagency.com

CONTACT

Ready to boost your outreach?

+44

abbas@theplaybookagency.com

Schedule a Free Consultation

CONTACT

Ready to boost
your outreach?

+44

abbas@theplaybookagency.com

Schedule a Free Consultation

THE PLAYBOOK AGENCY

London - Dubai - Wyoming

TERMS & CONDITION

Copyright © 2025 The Playbook Agency | All Rights Reserved

THE PLAYBOOK AGENCY

London - Dubai - Wyoming

TERMS & CONDITION

Copyright © 2025 The Playbook Agency | All Rights Reserved

THE PLAYBOOK AGENCY

London - Dubai - Wyoming

TERMS & CONDITION

Copyright © 2025 The Playbook Agency | All Rights Reserved